Case Study AZ Leads Website
CLIENT
AZ Leads
OUR CHALLENGE
TThe website was created to assist AZ Leads in creating a platform that would articulate stated goals, identify systems and processes, and curate and present research, solutions, and case studies. The website is non-political. It articulates a multitiered approach to complex problems, maintaining a focus on solutions. The site offers a deep well of information and opportunities, and appeals to a wide variety of education stakeholders, including funders.
Functioning as a team to meet the wide scope of objectives, AZ Leads and Prologue created the frameworks, branding, design, and content through a collection of resource materials, a series of interviews and surveys, and extensive dialogue.
Quickly on the heels of their brand new identity design AZ Leads engaged Prologue to design and launch their website. It was critical that the site not only serve as a resource for critical stakeholders but also told the story of AZ Leads and its impact.
STRATEGY & APPROACH
SCOPE OF WORK
Product: Website Design & Launch
Timeframe: 6 weeks
Delivery:
UX Architecture and Page Structure
Information Architecture
UI System
Brand Assets
Copywriting
Development
Launch
Maintenance
Tech/Tools Used:
Adobe Creative Cloud, Figma, PowerPoint, Zoom, Webflow
OUTCOMES
With the launch of the new website, AZ Leads gained a digital hub providing a central repository of resources, information, donation options and opportunities for local engagement. This digital home amplified AZ Leads’ impact on their community.
About AZ Leads
Today, too many AZ children and families lack access to high-quality schools in their own backyards and too many schools are hampered by a lack of resources, access to proven methodologies and contemporary insights.
AZ Leads works at the intersection of these needs.
Strong
schools are essential to
strengthening
Arizona
communities and
growing our local economy.
We achieve our goals by identifying innovative solutions that deliver real results; growing talent by building the pipeline of diverse, high-quality educators; identifying, promoting, replicating, and/or scaling evidence-based practices and programs to close the opportunity gap; and working with school partners, families, policymakers, and education thought leaders to identify needs and provide support through grants and strategic partnerships.
Success will be achieved through collaboration.
Different approach =
different results.
Website
"As a teacher and a principal, there are two things I know for sure. The first is that there are solutions to the problems we face as educators. The second is that we make faster progress by working together. Organizations who partner with AZ Leads benefit from our commitment to transparency, efficacy and collaboration."
